News

  • 13 Apr 2015 9:39 AM | Paul Vander Heide (Administrator)

    GRAND RAPIDS — Cider throughout the U.S. is booming. But in Michigan?

    “It’s been pretty fast [growing] for a good three years running now,” said Paul Vander Heide, president of the Michigan Cider Association (MCA) and owner of Vander Mill in Spring Lake.

    The Michigan cider industry is growing so fast that Vander Heide teamed up with several other cider producers from across the state, to produce the first-ever Michigan Cider Week, which ran through Sunday.

    The week culminated with the Great Lakes International Cider and Perry Competition, April 10-12.


    READ MORE...


  • 02 Apr 2015 12:30 PM | Paul Vander Heide (Administrator)

    A Michigan-made hard cider competition that’s said to be the world’s largest will be the featured event during Grand Rapids Cider Week this month.

    The Great Lakes International Cider & Perry Competition, or GLINTCAP, will celebrate its 10th year on April 10-12, and the newly formed Michigan Cider Association wants people to know about, said GLINTCAP Director Eric West.

    The association wants to “capitalize on cider in Michigan the way Denver has with the Great American Beer Festival,” West said.

    “It’s just following that model,” he said. “The competition anchors the week, and we worked with the association to get some outward facing events to help make it more of a happening event.”

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  • 02 Apr 2015 9:14 AM | Paul Vander Heide (Administrator)

    Northern Michigan might be known for its wineries, breweries and distilleries, but another beverage is ready to take over the spotlight.

    Area hard cidermakers are purchasing canning equipment, expanding production facilities and striking deals with distributors and farmers in an effort to meet increasing demand for a beverage that’s become the fastest-growing alcohol category in the country. In just five years, U.S. cider sales have exploded from $35 million to $266 million, according to market research firm IRI, with last year’s 75.4 percent growth far outpacing craft beer’s 18 percent growth.

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  • 20 Mar 2015 8:40 PM | andy sietsema (Administrator)

    Following a year of painstaking renovations, a trio of partners recently pushed out their first two batches of cider.

    John Behrens bought his family’s farm to ensure it would stay in the family for a fifth generation, following his grandmother’s death in 2013. Approximately 150 years ago, Behrens’ great-great-grandfather Claus Behrens came to West Michigan and bought 200 acres near Hudsonville. From 1867 to 2012, pieces of the 200 acres were sold off or given away, but the original farmhouse and barns were kept together on a five-acre plot.

    http://www.grbj.com/articles/81993-cider-makers-come-full-circle


  • 03 Mar 2015 8:53 PM | andy sietsema (Administrator)

    The Michigan Cider Association, a new industry group for cider manufacturers in the state, hopes to leverage the existing strength around the craft-beer industry as a whole to improve brand awareness for the product.

    The rising popularity of craft beer is helping to make room for different kinds of beverages at the pub—and cider makers are working to leverage that momentum.

    And Michigan, already one of the country’s largest producers of apples and a hub of some serious craft brews, wants to leverage that position of strength in building its hard cider industry.

    http://associationsnow.com/2015/03/michigan-cider-association-vies-spot-tap/

  • 01 Mar 2015 8:47 PM | andy sietsema (Administrator)

    Michigan’s growing base of craft hard cider producers have joined forces in a new industry association that aims to improve the supply of raw materials and drive awareness of the beverage among consumers.

    At a time when numerous new operations are coming online and existing cideries are investing in expansions, the industry also faces its share of regulatory challenges, not to mention intense competition from other craft beverages. While the state already ranks among the top three in the nation for hard cider producers, the newly formedMichigan Cider Association wants to encourage even more growth.

    http://mibiz.com/item/22265-michigan-hard-cider-producers-form-new-industry-association

  • 01 Mar 2015 2:00 PM | Paul Vander Heide (Administrator)

    Michigan’s growing base of craft hard cider producers have joined forces in a new industry association that aims to improve the supply of raw materials and drive awareness of the beverage among consumers.

    At a time when numerous new operations are coming online and existing cideries are investing in expansions, the industry also faces its share of regulatory challenges, not to mention intense competition from other craft beverages. While the state already ranks among the top three in the nation for hard cider producers, the newly formed Michigan Cider Association wants to encourage even more growth.

    To do that, producers needed to set aside their competitive nature and work for the good of the industry, said Paul Vander Heide, owner of Spring Lake-based Vander Mill LLC and the association’s president.

    “We sell against each other, but we don’t do it in a way that’s negative to the other,” Vander Heide said. “We’re better off promoting what we have in a positive way for the category first. If we all do that, the category gets bigger.”

    Representatives from Ada-based Sietsema Cider LLC and Tandem Ciders Inc. of Suttons Bay also sit on the association’s board.

    - See more at: MIBIZ

  • 29 Jan 2015 8:44 PM | andy sietsema (Administrator)

    GRAND RAPIDS — This isn’t your ever so popular sweet apple juice with the word ‘hard’ thrown into the mix, these hard ciders that are easy to find.Where did traditional hard cider go?   Cider that isn’t sweet, that isn’t ‘fruity’ and that certainly isn’t classified as a ‘feminine’ drink.  Somewhere during the last 200 years hard cider has lost it’s roots. Even Jason Lummen’s wife, in 2009, claimed, “No one is going to drink just cider”.  Not to say things don’t improve with age and more practice, but there’s something more raw and rigid about cider’s history that Lummen, owner of The Peoples Cider Co., was drawn to.

    http://mittenbrew.com/2015/01/reaching-back-200-years-peoples-cider-brings-tradition-grand-rapids/

  • 15 Jan 2015 8:50 PM | andy sietsema (Administrator)

    Michigan hard cider annual production has grown from 50,000 gallons ten years ago to 750,000 gallons now. That’s according to Paul Vander Heide, president of the new group.

    http://www.goodfruit.com/michigan-cider-makers-unite/

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